Inbound Sales Certification Course: Get Certified in Inbound Sales

The Inbound Sales Certification Course applies HubSpot's inbound methodology to selling. Seven lessons totalling 3 hours 6 minutes cover the fundamentals of inbound sales, prioritising active buyers over passive ones, earning the attention of today's empowered buyer, understanding the buyer's context, delivering personalised sales presentations, and next steps, after a short welcome lesson. Twenty-two videos and five quizzes lead to the certification exam. The page names small business owners growing sales through inbound, salespeople who want to personalise outreach, and anyone who wants better sales presentations, and the instructors include HubSpot sales leaders and a Harvard Business School lecturer.

The course and certificate are free; creating an Academy account costs nothing and the page labels it a free certification course. Besides English it is offered in German, Spanish, French and Japanese. HubSpot's knowledge base lists the Inbound Sales certification as valid for two years, after which you retake the course and exam to renew it.