Frictionless Sales Course: Learn How to Remove Friction From Your Sales Organization
- Free
- Certificate included
- Course certificate
- 1.8 hours
The Frictionless Sales Course is a short HubSpot Academy certification for sales leaders, 1 hour 46 minutes across five lessons. It applies the flywheel idea to a sales organisation: identifying the friction that holds a sales team back, enabling the team to spend more time selling, aligning the team with the target buyer, transforming the team through a culture of learning, and a next-steps lesson. The material is delivered in 12 videos by a single HubSpot Academy instructor, and the page lists one certification with no quizzes. The audience named is small business owners changing their sales approach, marketing and sales managers building customer-centric strategies, and anyone who wants to improve sales performance and team productivity.
Course and certificate are free: an Academy account costs nothing and the page labels the course a free certification course. Beyond English it is available in German, Spanish, French and Japanese. HubSpot's knowledge base lists the Frictionless Sales certification as valid for two years, after which you retake the course and exam to renew it.
What you’ll learn
- Explain the flywheel model and how friction slows growth
- Spot the processes that keep a sales team from selling
- Align a sales team with its target buyer
- Build a culture of continuous learning in a sales team
Who it’s for
Sales managers and founders who lead a small team and want a quick framework for removing process friction.
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