Google Ads for eCommerce Businesses – Specialized Course
$14.99
What you’ll learn
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Run Google Ads Campaigns for eCommerce sites like a pro!
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Optimize Campaign Structure Specifically for eComm
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Tips and Tricks for marketing your eCommerce Business
With over 10 years experience running Google Ads campaigns for my eCommerce clients, I bring you a wealth of knowledge in how to run campaigns that will give you an edge over your competition. The course discusses the strategy behind building successful campaigns and walks you through the process of setting up and running eCommerce campaigns.
The course is recorded on the new version of the Google Ads interface, many other similar courses have not been updated and are now outdated.
I provide insights and Google Ads tools you can use for your eCommerce business. This includes:
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Building a strategic campaign structure to make the most of the Google Ads console
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Utilising Dynamic Search Campaigns to leverage long tail traffic and keep costs low
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Setting up Search Campaigns to best target category traffic
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Implementing dynamic ad customisers to create hyper relevant ads for searchers
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Structuring your Google Shopping Campaigns for easy optimisation towards maximum ROI.
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Multi-tiered Retargeting strategies specifically tailored for eCommerce campaigns
We also discuss setting up tracking for eCommerce campaigns and using the Google Analytics eCommerce and enhanced eCommerce report features.
Chris Hamlin wrote:
The course is great. Very easy to follow and very practical. I’m already using some of the things that Mark describes in the course. Highly recommended!
Nadir Kabir wrote:
Great course and very insightful instructor. Still going thru the course and I find the content very useful and applicable so far.
Who this course is for:
- Anyone working for or with an eCommerce website
Nadir Kabir –
Great course and very insightful instructor. Still going thru the course and I find the content very useful and applicable so far.
Chris Hamlin –
The course is great. Very easy to follow and very practical. I’m already using some of the things that Mark describes in the course. Highly recommended!
Jon Raubenheimer –
Marks course was very informative and to the point. He has managed to simplify Google Shopping, which can appear very complex and challenging. I highly recommend this course.
Alex Leoussis –
This is a well structured, to the point course. There are a lot of information straight to the point, without the jibber jabber of many instructors who are trying to show a great course length. The instructor is knowledgeable about his topic and he shows some really nice tips. I loved that he took the Google Shopping Ads a bit deeper than usual and I love that he exploited a bit about the capabilities some one has through the enhanced e-commerce reports in Google Analytics. However, I wanted to see more about the maintenance and optimization strategies of e-commerce campaigns – the instructor doesn’t touch these points much, he also doesn’t provide a lot of examples. Don’t get me wrong, this is a good course and well worth the money. All I am saying is that this could have been an absolutely fantastic course if the instructor talked about how to maintain the campaigns, how to optimize the various campaigns, how to start e-commerce advertising depending on the client budget and more practical tips and recommendations. However, it’s a good course for us trying to promote e-commerce sites and definitely worth your time and money.
Deexith N S –
Amazing One! Please make course on how to run google shopping ads campaign sucessfully
Yejin Lim –
I was very happy with the course contents and layout. All the examples were from real cases which helped me to get better grasp of the idea around Google Shopping. He made sure to touch base on the ideal campaign structure, feed optimisation and troubleshooting.. etc. Those were exactly what I’ve been expecting from a google shopping course. There were a lot of contents where I wanted to learn more in-depth. If there were intermediate/advanced level Google Shopping courses by Mark, I know I would be interested.
Del Wales –
Great course. Very informative. I only wish it was longer but it was well worth the investment.
Rauli Raisamo –
Yes, it is relevant to me
Arjan Schoorl –
Explains the very basics of Google Ads for Ecommerce. There is no explaining about setting up funnels, campaigns and ads.
I was expecting to have that included.
Martin Wolff –
Leider sehr oberflächich und veraltet (von 2018)