Understanding Strategic Marketing

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Original price was: $79.99.Current price is: $19.99.

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SKU: 302A1054 Category:
(10 customer reviews)
Product is rated as #1 in category Marketing Strategy

What you’ll learn

  • Master a wide range of marketing techniques
  • Design a comprehensive marketing strategy for their company
  • Take control of your marketing strategy instead of being pulled along by the market
  • Feel able to take on a new marketing role at work!
  • Apply academic techniques to your company and sector
  • Deconstruct marketing terminology to use it in real life
  • Identify profitable gaps in your market for future development
  • Assess your product range for dead weight and future stars
  • Understand why some products excel and others flop – and how to make them all winners!

Understanding Strategic Marketing

A guide for managers and MBA students to master marketing theory and application

This course could save your business $1000s – if you’re launching a new brand, moving into new markets, or wanting to grow your existing sales – marketing is a valuable skill that you definitely need to master.

Chris Croft is an international speaker and widely published author, who’s been teaching Marketing skills to companies for over 20 years. He’s taught all over the world, as well as online, and has an entertaining and practical teaching style. This course is guaranteed to keep you engaged and amused, and teach you life changing skills for home and work.

He covers everything you need to know from preparing and planning, understanding your customers and competitors, setting your prices, and ultimately getting the right products in front of the right people. This course covers all the academic models and theories you’d learn on an MBA course, but with practical tools and examples you can use right away to get better results for your business.

The course overview includes:

  • Getting your product in front of the right people at the right time, to see your sales rocket

  • How to understand your customers better

  • Spotting new lucrative markets to move into

  • Understanding you weaknesses, and minimising them

  • Marketing theories ranging from SWOT, 4Ps, Porters 5 Forces, Ansoffs Matrix, and many others

  • Setting your prices for maximum revenue

  • How to make sure your marketing budget gets the highest return possible

  • And lots lots more!

This course comes with a 30 day money back guarantee.

Who this course is for:

  • Anyone with an interest in marketing
  • Those who’ve never worked in marketing before, and those looking to deveop existing skills
  • Marketing experts wanting to revitalise and refresh their skills
  • Someone wanting to learn academic techniques in a practical setting

10 reviews for Understanding Strategic Marketing

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  1. Vasiliki Botti

    I found the course very useful for a beginner and I really liked the very direct and clear approach of the instructor, thanks!

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  2. Youcef LADJAL

    A complete and well explained guide to Strategic Marketing. With this course I understood that Marketing is much more than just advertising your products; it helps you understand who you are, define your market and identify your competition. I highly recommend this course!

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  3. Lorenzo Ermigiotti

    Great value for money. Extremely clear and useful in spite of the huge amount of knowledge being condensed it a relatively short course. This probably makes it more suitable to people who have got some prior knowledge about strategic marketing but need to put order in their ideas.

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  4. Chin Keong Png

    personally found very helpful to me and it open up my view when making judgment and decision for my business strategic.

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  5. Shajib Ahmed

    Till now it seems to discuss the Basics of any business. These are some of the basic work that we do not do, and just expect us to get lucky. Having this skills are important and might help you succeed at Business if you apply them.

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  6. Mireille Caruana

    Very interesting look into traditional forms of marketing. In-depth notes and explanations that give a proper breakdown of the right marketing strategies to use and when.

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  7. Ndouba Aka Epse Bonsombra

    Hello, I did not expected something like this, it was so clear and easy to learn, I strongly encourage you to take that course, you won’t be disappointed, thanks.

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  8. Marine Ghazaryan

    I am unhappy with the course, as there was no practical knowledge. I feel like I an taking a university course with a professor who likes only reading from the book, so no added value from the course.

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  9. Emily Horton

    Chris Croft is very personable and I appreciated his explanations and descriptions.

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  10. Rahul Seth

    Very comprehensive and a great refresh if you are a working professional in Marketing

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    Understanding Strategic Marketing
    Understanding Strategic Marketing

    Original price was: $79.99.Current price is: $19.99.

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