The Complete Native Advertising Course – 2022
What you’ll learn
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Native Ad Formats & Types
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Native Ad Best Practices
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Landing Page Best Practices
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Prospecting & Remarketing Tactics
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Campaign Optimization Tactics
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Marketing Objectives You Can Achieve
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How To Measure The Success Of Native Ads
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How To Run Programmatic Native Ads
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How To Achieve Outstanding Campaign Results
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Outbrain Platform
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Verizon Media Platform
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Taboola Platform
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Revcontent Platform
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MGID Platform
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Advance Your Career
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Perform Your Current Job Better
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Land a High-Paying Job in Programmatic Advertising
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About This Course
At the beginning of this course, I will introduce you to Native Advertising. If you haven’t run native ads in the past, you will find this information quite useful, as you will learn why so many digital marketers have started shifting their efforts towards this form of online advertising. More specifically, you will learn:
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What Native Advertising Is
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The Reasons Behind This Immense Adoption
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The Types of Native Ads
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Strategies &Â Tactics
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Guidelines & Best Practices
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Marketing Objectives You Can Achieve
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How To Measure Success
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How To Optimize Campaigns Based on KPIs
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Data-Driven Attribution Model
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Comparison of The Top Native Advertising Platforms
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How To Run Programmatic Native Ads
After covering the fundamentals of Native Advertising, I will show how to create and manage native advertising campaigns on the world’s leading native advertising platforms:
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Outbrain
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Verizon Media
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Taboola
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Revcontent
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MGID
Who Is This Course For?
This course has no pre-requisites and it is suitable for anyone wanting to gain comprehensive knowledge of native advertising, whether they have no experience in the field or already run native advertising campaigns. In other words, this course will take you from the very basics to the more advanced aspects of native advertising. Therefore, it is ideal for:
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Digital Marketing Professionals, who have heard about native advertising and wish to grow their skills further to advance their career.
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Online Advertisers, who currently run native ads and want to improve the performance of their campaigns.
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Professionals with Traditional Marketing Background
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Sales, PR, Communication, Creative & IT Professionals
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Entrepreneurs & Business Owners, who would like to discover the full potential of native advertising and take their business to the next level.
Excellent Value for Money
High-Quality Course
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Well-Designed Presentations
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Illustrated Examples
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Well-Structured Course
No Fluffing
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2+Hour Course
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Get Straight to the Information You Need
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Build Great Campaigns Within a Few Hours
Certificate of Completion
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Advance Your Career
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Land a High-Paying Job in Online Advertising
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Perform Your Current Job Better
Mobile Application
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Download lessons on your Android or iOSÂ device
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Take lessons while commuting to worÎş
Who this course is for:
- Online Advertisers
- Digital Marketers
- Native Advertisers
- PPC Specialists
- Professionals with Traditional Marketing Background
- Sales, PR, Communication, Creative & IT Professionals
- Entrepreneurs & Business Owners
Tabitha Tao –
I like this course. I have been in the digital marketing field for a few years. This is my first time to be focused on learning about “native advertising” and “programmatic advertising”. Alex explained the concepts well. I learned a lot from this course. I also bought another course. I look forward to keeping learning.
Kresnier Perez –
Great course on Native Advertising. Thanks Alexios. Great work man!
Valentin Grube –
Very basic. I bought this course to learn more about the optimization for outbrain, but there is not shown how to optimize. How to remove bad placements etc… Might be good for people who have no idea about native advertising but bad for advanced marketers…
Evgeny Manchester Smart Solutions Plus, SLU –
Good for starters like me. He explained it in a way that everyone could understand. This course will give you the basic concept and the idea on how Native Ads work!
Geoffrey Sutcliffe –
Course was presented well, but I’m very disappointed in the content. This course is promoted as a “Complete” native advertiser course, yet it is only an introduction that explains what native advertising is. The step-by-step guides add no value as this is the same type of content offered on each platform by their built-in orientation tutorials. I was expecting a lot more, like how to set up and optimise campaigns. Quite honestly, you can find this info for free anywhere on the internet. Not worth the money.
Rob Palmer –
Great content!
Victor Samuel –
The tutorial has a lot of good information and the explanation made by the instructor is easy to understand
Carl Ruppert –
It pains me to give this 3-star rating, as I thought that the actual course content was quite decent, and the instructor is clearly very knowledgeable in the field. However, my main issue is the instructor’s use of speech-generation software to present the entire course in a robotic, monotone voice.
PLEASE do not do this, as it severely diminishes the learning experience, making it feel impersonal and dull. There is no connection between me and the teacher, and therefore it decreases the entire experience by a lot.
What’s even worse is, I’ve noticed that ALL of your other courses are also presented by speech-generation software. I would therefore like to implore you to redo all of your courses by presenting them yourself on camera, or at least by using your own voice, PLEASE. Even if you are nervous about not having good presentation skills, I promise it will be way, way better than using speech-generation software. I have bought many courses from presenters with a shy and/or awkward presentation style, which I didn’t mind at all.
Until you’ve made this change, I’m afraid to say that unfortunately I won’t buy any more of your other courses on Udemy. I want to be a taught by an actual human, not a robot.
Cyrus Heydon –
very organize presentation, woth the “replay”
Michael Weinstein –
course doesn’t cover much that isn’t obvious, plus the voiceover is a robot which makes following the content extremely boring.