Market Research and Consumer Behavior
Disclosure
Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for an overall successful marketing strategy. It is separated into two sections: Market Research and Consumer Behavior.
4 reviews for Market Research and Consumer Behavior
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by SC –
Excelente curso para tener una induccion al mercadeo teórica. Me gustaría hubiese sido un poco mas práctico pero con muchas ganas de que los proximos cursos lo sean para completar la especialización.
by S –
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
by NS –
Nice and systematic presentation of the contents help to gain the knowledge to anyone. Really nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
by AA –
I would like to thank everyone involved for this great course. I enjoyed it and it covered some important fundamentals in the field. However, use of more practical examples could be more helpful.