2021 Google Ads Training (AdWords): Paid Search (PPC) Ads
What you’ll learn
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Basics of PPC (Pay-per-click)
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Navigating the Google Ads Interface
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Learn SEO vs SEM
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Keywords, Keyword Match Types, and Keyword Planner
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Creating Ads That Convert
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Building the Right Campaign Structure
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Bidding Strategies and Budget Selection
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Navigating the Search Terms Report
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Using Optimization Score for Recommendations
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How to Measure Results of Digital Marketing
In this Search 101 course you will learn the basics of paid search marketing and be able to build your first search campaign in under 2 hours. Have you ever wanted to master digital marketing and PPC? Are you thinking about advertising your new website or showcasing your new product? Then this is the best place to start. Search is the greatest opportunity for your business to succeed. Now it’s time to learn the basics from a Google Ads professional.
Topics in this Search 101 course include the following:
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Understanding digital marketing basics and why it matters
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The difference between SEO and SEM
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How to set up a Google Ads account
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Detailed explanation of keywords and how to use them
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Tips for making excellent creatives or ads
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Choosing the right bidding strategy and budget
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Building the best Campaign Structure
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Measuring the results of your Campaign
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Walkthrough of Search terms Report
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Learn about Optimization Score
With over 3 years working specifically on Google Ads, Brandon is an expert that knows how to translate complex topics into easy to understand lessons. He’s worked with thousands of clients and understands a wide variety of business models. His courses are straight forward and are perfect for beginners as well as professionals. If you have any questions feel free to reach out.
Who this course is for:
- Beginner Online Marketers
- Beginners to Paid Search
- Intermediate to Paid Search
- Beginners to Digital Marketing
10 reviews for 2021 Google Ads Training (AdWords): Paid Search (PPC) Ads
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Original price was: $19.99.$14.99Current price is: $14.99.
Alvaro Francisco Miranda –
The contents are very short but very explicit. I really didn’t know about those issues of SEO and SEM.
That’s being awesome!
Lauren Matyear –
Very helpful!
Amy Cameron –
Haven’t learned anything yet.
Benedikt Pfeifer –
good course for beginners!
Hussam –
Because this course don’t have so much information about marketing and ads on Facebook
Abdul Gafaru Sultan Salifuu –
So far, I am getting it. The lessons are simplified and easy to understand
A. Rehman –
This is brief, great introduction and smart strategy Google ads training with crisp delivery by Brandon Y. Most of good intention instructors come up with dense presentation that overwhelms novices. I have been pursuing different google ads trainings just to take my business offering off the ground with google ads however struggled alot to find a helpful training instead came across dense and heavy presentations from very good intention instructors (I am grateful to those all!).
Many thanks Brandon for creating and delivering this presentation – I highly recommend this Google Ads TRAINING!
Rehman A.
Daniyal Ahmed –
Good one.
Ramya Sethupathy –
good course, excellent examples
N G –
Great introductory course to get you up and running with creating your own Google Ads. Would recommend to any Google Ads beginners.