Business Fundamentals: Corporate Strategy
Original price was: $109.99.$18.99Current price is: $18.99.
What you’ll learn
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Perform industry analysis
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Execute competitor analysis
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Apply the Five forces model
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Assess the bargaining power of suppliers and clients
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Understand the threat of substitute products and new industry entrants
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Apply Game theory in practice
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Study how competitors behave: Cooperation or Competition
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Focus on the way companies acquire a competitive advantage
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Study the three main competitive strategies: Cost leadership, DIfferentiation, and Niche
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Discuss the advantages of vertical and horizontal integration
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Learn how to perform a SWOT analysis in practice
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If you want to be a business owner or a corporate executive whose job involves business decisions, then you will certainly need to master three fundamental disciplines:
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Business Strategy
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Management and Leadership
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Marketing Strategy
There is no way around that. It is possible to be an entrepreneur and a CEO with an engineering background and without an MBA or a business degree; what is not possible is being either of those things without having a clue about:
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The industry lifecycle model and its four stages: Introduction, Growth, Maturity, and Decline
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Porter’s five forces model
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The bargaining power of buyers
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The bargaining power of clients
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The threat of new entrants
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The threat of substitute products
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Game theory
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The typical company lifecycle
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What a competitive advantage is
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How to choose the optimal competitive strategy: Cost leadership, Differentiation, or Niche
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The dangers of pursuing a hybrid strategy
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How to choose whether to grow organically or through M&A
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The difference between horizontal and vertical integration
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The advantages and dangers of outsourcing
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How to apply a SWOT analysis in practice
These are interesting and important topics and you can’t expect to build a solid business if you have not studied them in detail.
This is precisely why this is an excellent course! Each of these concepts is explained in a clear and effective way and we touch on all topics with the necessary level of detail.
The course contains plenty of real-life examples, which makes it even more fun and easy to understand. In addition, we have prepared a ton of supplemental resources for you: quiz questions with explanations, course notes, PDF files, and so on.
So, what are you waiting for?
Click the “Take this course” button and let’s begin this journey together!
Who this course is for:
- Aspiring entrepreneurs
- Business owners
- Business executives
- Business analysts
- Students who want to learn how to set up a successful business venture
10 reviews for Business Fundamentals: Corporate Strategy
Add a review
Original price was: $109.99.$18.99Current price is: $18.99.
Karen LF Li –
Clearly state a company’s strategy, vision, mission, and value. Help people to easily understand these abstract concepts.
Jaime Caiceo –
Excellent course, first level material, the authors’ concern for explaining the different contents in a simple way is evident.
Daniel Toledo –
Tudo que foi mencionado é de grande valor para o crescimento profissional de qualquer pessoa com foco em empresas, negócios e finanças.
Brian Nguyen –
Great introduction course to Business Strategy an Marketing. The lectures dive deep into the business concepts with case studies that help to enforce the course contents. I would recommend to others. Good works.
Zainal Abidin Tinggal –
A lot of information at a fast pace. The presentation has become a little bit monotonous maybe because it is merely being read and there has been no personal interaction. It is also because of my learning style which prefer face-to-face interaction.
Youcef LADJAL –
Rich course that provides valuable insights in both Corporate and Business Strategy. Everything is well explained and highlighted with real life examples from well known companies such as Apple, Tesla, Starbucks and Zara. Recommended for new Managers.
Neeroshni Ismail –
I am enjoying this course immensely as it simplifies strategies and tools well
Bernadette Arroyo –
I think the content in this course could be used for a course on its own, because it is a lot of information to process and it’s not exactly focused on how decision making happens.
Mauricio Murillo –
I love and enjoy courses from 365-Careers, highly recommended and instructional. Thanks!
Sandeep Bhattacharjee –
This was a good refresher to my lessons in strategy learnt during my MBA completed years ago!